Philosophy
The what, how & why
"The lifestyle of
friendly hunting is aimed at
all travelers who have the interest in the
world in themselves, understand life as
change and with their
attitude towards a good
tomorrow."
-
Christian Goldmann
friendly
friendly defines the positive attitude.
hunting
hunting defines the focus on the target.
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I
Family
Connected to the world
In our understanding, all beings are a part of nature and thus connected with each other under the surface. Every day is different and brings new ideas and challenges. They motivate us to act responsibly in beauty and joy. In our friendly hunting family we live values and rituals that positively reinforce us and that contribute to society here locally and on the roof of the world.
We long to guard you through Thick and thin
We long to
guard you through
Thick and thin
In our understanding, all beings are a part of nature and thus connected with each other under the surface. Every day is different and brings new ideas and challenges. They motivate us to act responsibly in beauty and joy. In our friendly hunting family we live values and rituals that positively reinforce us and that contribute to society here locally and on the roof of the world.
The family business friendly hunting was founded in 2005 by Christian Goldmann. The cashmere manufactory is located in Peterhof in Chiemgau. The assortment has expanded to include Ready to Wear, accessories, fragrances and Maison. The high-quality knitwear and woven collections are manufactured in Kathmandu in Nepal, all other products are made at European locations. In their manufactory for fashion and lifestyle products, the couple Christian and Michaela Goldmann focus on genuine craftsmanship. friendly hunting is a tribute to the beauty of the cosmos, to the respectful community with other nations, to nature and an ode to its preservation. Cultural and natural landscapes always find their way into the creations and narratives of the artwork, the palette is colorful, mostly exotic. It is a lively culture, with and of which is told. The viewer is enchanted again and again. Together with our team at Peterhof and 400 craftsmen in Nepal, we are making a sustainable contribution to society, here and there. contribution to society, here and there. We are happy when we can invite our customers to our signature stores in Munich, Frankfurt and Düsseldorf. Carried out nationally and internationally in friendly hunting stores, online and in high-end stores.
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II
MANUFACTURE
Inspired by nature
All our products go from the extraction of raw materials to completion through knowledgeable, loving and experienced hands. The lived culture of craftsmanship is emblematic of the evolution of humanity at friendly hunting. It is the art of striving for perfection and requires a high level of expertise with the goal of creating beauty for all.
Empowered artisans bring a smile to our faces
Empowered artisans bring a smile to our faces
All our products go from the extraction of raw materials to completion through knowledgeable, loving and experienced hands. The lived culture of craftsmanship is emblematic of the evolution of humanity at friendly hunting. It is the art of striving for perfection and requires a high level of expertise with the goal of creating beauty for all.
All products are obtained from nature in an artisanal process of creation. In the hands there is energy, knowledge and experience. At friendly hunting, the work of the hands is of special importance, because all our products come from the manufactory. In trustful cooperation our collections are created in Nepal, a country whose diversity, resilience and beauty inspire us. The enthusiasm and joy of the people who work on our products are evident in every piece. Nature is always a source of inspiration and true art for us. We believe in craftsmanship, in the sensory experience and in the ancestral social knowledge that goes with it. We find the respectful treatment of craftsmanship deeply satisfying.
Hom Nath Acharya
Screenprinter at the friendly hunting manufacture
Hand Made
Michaela Goldmann
„With friendly hunting, we aim for a fresh, clear - cutand cosmopolitan design.“-
Michaela Goldmann
Hand Made
Hom Nath Acharya
Screenprinter at the manufacture
Michaela Goldmann
„With friendly hunting,
we aim for a fresh, clear - cut
and cosmopolitan design.“
-
Michaela Goldmann
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III
POSITIVE ATTITUDE
BEAUTIFUL AND GOOD - BOTH FOR PEOPLE AND PLANET
At friendly hunting, we believe that human beings are part of the whole. All our thoughts and feelings are interconnected, creating love and joy in mindful interaction with each other. Our desire is to expand the horizon of our compassion until it encompasses all living beings and all of nature in all its beauty.
Ranyu, Supervisor Kathmandu
"At friendly hunting
we see the world full of color
and all its facets."
-
Christian Goldmann
At friendly hunting, we believe that human beings are part of the whole. All our thoughts and feelings are interconnected, creating love and joy in mindful interaction with each other. Our desire is to expand the horizon of our compassion until it encompasses all living beings and all of nature in all its beauty.
"At friendly hunting we see the world full of color and with all its facets."
-
Christian Goldmann
Ranyu, Supervisor Kathmandu
"We begin with the realization that all living beings value happiness and do not want to suffer. It then becomes both morally wrong and pragmatically unwise to pursue only
pursuing one's own happiness unaware of the feelings and aspirations of all others,
who surround us as members of the same human family. The wiser course is to think of others when pursuing one's own happiness."
-
Dalai Lama
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IV
ECO HUMAN ANIMAL FRIENDLY
PROCESS NEEDS TRUST
We all have a great responsibility. We at friendly hunting are aware of this. Our foundation is trust. We observe all things that happen around us, think about them and always try to take the best possible path. And yet: the world never stands still, everything changes. To understand the world over and over again, to live better and smarter, to live a good life, to live happier, that is our driving force.
We follow the idea of mindfulness and focus our actions on respecting and protecting nature. Sustainability and the motivation to contribute to the protection of our environment have become one of the core values underlying all our processes, production and business practices.
We follow the idea of mindfulness and focus our actions on respecting and protecting nature. Sustainability and the motivation to contribute to the protection of our environment have become one of the core values underlying all our processes, production and business practices.
"mindful luxury - with a twinkle in the eye - describes the way
describes friendly hunting's way of giving gifts to oneself and others. For me, it's a free choice for a long travel companion, my personal luxury with a product and a process that has craftsmanship
as a principle."
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Christian Goldmann
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V
GIVING BACK
AMAZING NAMASTÉ
The name Amazing Namasté is derived from the ubiquitous greeting "Namasté" in Nepal, India and also some other Asian countries. It means something like: I honor in you the divine spirit that I also honor in myself - and I know that we are thus one. Nepal is one of the poorest countries and has the worst medical care in the world. This situation hits orphans particularly hard. They have comparatively little chance of survival and development. Our association Namasté e.V. opened the orphanage "Amazing Namasté" in Kathmandu in 2013 and has meanwhile taken in 12 orphans between the ages of 5 and 15.
Sharing Is Caring
Of particular importance to Christian Goldmann from the very beginning has been to help disadvantaged children in Nepal. By founding his own orphanage, Amazing Namasté, he has succeeded in creating a large family for homeless children. We accompany them there on their way to a self-determined life. Through love, education and security.
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"The lifestyle of friendly hunting is aimed at all travelers who have an interest in the world within them, understand life as change and live with their attitude for a
good tomorrow."
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